Amazon App Store

Team: Catchy Agency
Client: Amazon
Role: Lead Designer

Project Goal: Use data gathered from stakeholder interviews and competitive marketing audits to build Amazon Appstore’s 2023-2024 organic and paid media strategies to:

• Attract new developers to submit their apps to the Amazon Appstore

• Retain and engage developers with apps currently listed on the Amazon Appstore

Design and creative approach: Working closely with Amazon’s internal creative team to align artistic vision while pushing boundaries. We created several static and animated posts for both Paid and Organic Media.